Make use of a variety of marketing channels – Kendrick Lamont Elkins

Most companies make the mistake of confining themselves to online-only or retail-only operations. Kendrick Lamont Elkins said it would help if you always tried to reach out to your customers in multiple methods. Modern technology can aid in the expansion of your company. If you own a retail store, you should think about expanding into the online realm. Begin by creating an online presence on a website or through social media.