Fusion one summary from 16th June to 30th June
June 17, 2021
Digital business card: An innovative approach to networking
Remote working and networking have become common to form connections. Digital business cards are becoming more important in sharing contact information. In this blog, we will share information about digital business cards and their benefits. A digital business card is a virtual version of your traditional business card. You can customize your electronic business card and it could be a more affordable way to share your contact information. The most distinct feature is that you can share all your information over the internet. You can reach virtually and enhance your profile. It is convenient and if you have access to your phone or computer, you are always going to have it on hand.
They are flexible because you can edit your business card at any time. It is eco-friendly. It is a more affordable option for a custom-built website. A digital business card goes directly to the deliverer site. It can easily integrate into your workflow. Another cool thing is that it can be customized. It is easy to share. You need a QR code to share it. You have to scan it and your digital business will appear on their phone or computer wherever it is. If you do not have a QR code, you can share the link to your card directly. You can represent yourself; you can showcase everything about yourself by using a business card. You can learn more about the digital business cards here https://fusiononemarketing.com/digital-business-cards/
June 21, 2021
5 things to consider when creating a logo
Creating a logo is an essential part of building your brand. It plays an important role in helping your customers to identify your business. You should think about a few things before you design a logo. How you want people to feel? Who are your targeted customers? What colors will you use? These are important questions and should be done before you make a logo. Some important factors should be considered when you create a logo.
Landscape, stacked, and icon versions
Your brand logo should be functional and serve you in many ways. Most people have a traditional horizontal logo but many times it does not work. You should have an abbreviated logo or monogram that can fit better in small social media circles. Stacked logos work better for small, square and vertical situations where a horizontal will not work.
Color variations, resolution, and print
Print design and web design are different. You have to choose one color for print and one for web design and make sure colors are consistent. There are other resolution rules for print and web design that should be followed. Choose a graphic designer who knows the difference.
How will it look on a business card?
It is important to consider how professional it looks on your small business card. Make sure it looks well in every situation regardless of the size.
Is it readable?
Make sure that your logo is clear and properly readable on a small business card or when used on social media. Small taglines are easy to make too small.
Does it align with your brand goals?
Your logo represents your brand. Make sure the colors, icons, and graphics align properly with your brand goals. Creating an attractive logo is not easy but it is important for any business. Take your time to think and consider the above factors when creating your business logo.
Click here for a complete blog https://fusiononemarketing.com/5-things-to-consider-when-creating-a-logo/
June 23, 2021
Fusion one marketing recognized as top 20 social media company
Fusion one marketing is one of the top 20 social media companies in 2021. The company uses its result-driven approach and customized digital solutions to bring all their clients more calls and business. For the past ten years, the company has kept up with the ever-changing digital world and gave its clients the best social media strategies. The fusion one marketing team works hard to create custom-designed graphics and content calendars depending on the client’s needs. During the pandemic, our client base has grown and spread to different industries.
The company has a perfect 5.0 stars on Google my Business’ review. Our company has been recognized by Design Rush and we are continuing to serve our clients with high-quality social media content. We thank Design Rush for being ranked highly among so many other digital marketing agencies. Click here for more information https://fusiononemarketing.com/fusion-one-marketing-recognized-as-top-20-social-media-company/
June 24, 2021
The referral marketing mindset
The right referral marketing mindset is important to rate your referrals. In this blog, we are talking about the value of referrals. Having the right referral marketing mindset makes a huge difference. The first thing we are talking about is intentional networking. If you use a proper strategy, then you can get the benefit otherwise not. You have to select the best events that suit you. You can start by setting specific goals. Be consistent with your plan. Then, you have to look for specific people who can help you in achieving your goal.
You have to look for a natural referral partner who can see the same type of customers that you do. You can start your little referral group and find natural referral partners that you meet with and talk about a strategy. The next thing is you can also find your direct referral. Some direct people could benefit from your services. It is a different process. You should be a good listener. If you are focusing right, the result will be good. When you want to give somebody a referral, it will give you peace. Click here https://fusiononemarketing.com/the-referral-marketing-mindset/
June 28, 2021
5 Questions to evaluate your digital marketing metrics
Digital marketing is a complicated process. You should take time to evaluate its digital marketing metrics. We have compiled a list of five questions that you should evaluate your digital marketing metrics.
How much business are you getting?
The more important goal of digital marketing is to increase your revenue and sales. If you know how well you are performing in these areas will help you in many ways. It will help you track your long-term progress. This will help you compare your sales and call rates year over year. It also helps you know where your digital marketing efforts.
How is your website performance?
You can track website analytics is Google analytics. This will help find out how your website is working. You can see your top-performing pages. You can also learn more about your website.
How is your Google my business listing doing?
Google offers some of the best free digital marketing tools. Google my business is a way to interact with your customers. Google allows GMB users to track analytics within the tool itself.
How is your engagement?
Engagement is important. It means with how many people you are interacting with your content. Most social media platforms and search engines prioritize businesses and pages that have high engagement rates. Most social media platforms have built-in insights so you can track views, interactions and see what days and times are the best to post.
How are your paid campaigns performing?
If you are doing any paid online marketing, you should know the click-through rate, conversions, etc. you may want to see a large number of new people land on your website. Secondly, you can fine-tune your ads. Next, is that you want to make sure your money is going to the best possible resources. Each statistic and analysis can help you track the status of your business.
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