The Unus Annus videos were meant to teach viewers that time is limited and we should make the most of it. While some may find this disturbing, the idea of living life to the fullest is also appealing. This is because life itself is fleeting, and each moment is precious. Taking advantage of that knowledge can help us make the most of our limited time and spend it with the people we love. The Unus Annus video resembles death because it is a symbol of a soulmate relationship, which makes it so appealing to audiences.